While April Fools jokes like this one from Google in 2007 (Google TiSP – here is "how it works") will be abundant tomorrow, it is also important to remind those using the Internet – to proceed with caution as usual. The New York Times just posted an article titled "Separating Pranks from Fraud on the Internet". This article discusses watching out for scams and fraud, so the laugh is not on you.
This morning I read an article in the New York Times titled: Helping Children Find What They Need on the Internet written by Stefanie Olsen. The article discusses that online searches are still challenging for kids even though there are many choices available such as Google, Yahoo, Bing and many others. Some of the challenges identified were the children finding the right keywords to use for the search.
To solve this challenge, maybe the search engine sites should hire Librarians, parents and kids to show their needs and have that reflected in the programming for the search engines. True to the points made in the New York Times article about children searching on the Internet, my 5th grader starts with image and video searchs and even has “voice” activation working on his MACbook – so the future needs of search should include a multi-platform approach. Bing’s Visual search, Google’s multiple search options and Yahoo’s advance video searches are good examples.
I will start to look at other new kid friendly sites as well to update my 2008 post. More to come..
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Beth Blecherman a.k.a “TechMama”
TECH BLOGGER: Shares straight talk and tips on tech, lifestyle and travel across many social media platforms including blog TechMamas.com and Twitter @TechMama. She is well know for past articles in Mashable, Laptop Magazine and Cool Mom Tech and Dot Complicated.
INFLUENCER & SPOKESPERSON: TechMamas.com media coverage includes Time.com, Forbes.com, PCMag, Parents.com, WorkingMother and more. Beth has represented many top brands as a Spokesperson online and on TV.
SPEAKER: Her speaking opportunities include SXSW, Web 2.0, BlogHer, 500 Startups MamaBear Tech Conference, Draper University and UC Berkeley Extension.
TECH CONSULTANT: Consults with businesses and tech startups on UX design, mobile app testing, growth marketing, social media strategy, marketing automation and online branding. Led social media campaigns by working with brands to reach their marketing goals.
PAST: Senior Manager of Business Process Integrity at Deloitte, Co-Founder of hyper-local national mom blog network called Silicon Valley Moms Group - sold to Technorati.