Years ago when I started my business (TechMamas.com) I bought my web address (domain) from GoDaddy. Throughout the years I received great support for my domain, including numerous calls to their support line when I had to make changes. Because my business was online, my URL was an important part of my brand. It was a way for people to not only find my website, but it was a home for my writing, speaking, professional work and connecting with my community. Many small business owners are always looking for advice on how to create a website. When I was contacted by BlogHer about participating in GoDaddy’s campaign to share information about their redefined mission, I was interested to learn more. Listed below are some of the key details shared to me about the new GoDaddy mission which is centered on helping small businesses:
- GoDaddy views those working to make their business dreams a reality as GoGetters. They want to help GoGetter’s leverage the power of the internet.
- They redesigned, reshaped and streamlined their user experience and their products are now geared towards helping small businesses.
- Their new launch comes after months of research and extensive customer segmentation analysis. They brought in technology talent and senior leaders from companies such as Microsoft, Google, Intuit, Yahoo! & eBay.
- The women presented on the GoDaddy site will be inspirational to represent small business owners. For example, their brochure at BlogHer showed a small business woman who hosts her site Recipe For Fitness with GoDaddy.
On their website, GoDaddy has a small business section with links such as: Choosing the right website address, setting up an professional email address, pros and cons to building your own website versus hiring a professional, website planning worksheet, 10 must haves for designing your website, how to get more visitors, SEO, how to secure your website, how to promote your business on a small budget and more.
Many small businesses that have blogs use a platform called WordPress. GoDaddy offers (shared) WordPress Web Hosting including offering performance features such as spreading traffic across multiple servers (when traffic spikes), security and support to fine tune your blog to help it run smoothly. I was surprised to learn not only about their WordPress hosting but also their economical pricing, that currently has unlimited space, bandwidth and email accounts for under $10.00 per month. GoDaddy also created a WordPress plugin called P3 Profiler that helps to improve load time.
So what do you think about GoDaddy’s new marketing and product focus? Click here to let them know if they are on the right track.
Disclosure: This is a sponsored post. All the words are my own.